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How we run our business

These aren't just nice words on a website—they're the principles that guide every conversation, every decision, and every solution we create for your business.

Bolster your cyber defences. Stand up to cyber criminals.

We’re flooded with news about big brands being hit by a cyber attack that’s cost them hundreds of millions.

What we don’t see is the 600,000 small businesses hit by cyber incidents, and that 60% of small businesses go out of business within 6 months of a cyber attack.

We believe in small businesses, and think you deserve the chance to flourish without being blindsided by a drive-by cyber attack.

Your people are the first defence for your business. Give them the tools and training.

Most cyber attacks can be prevented when a person knows the signs to look for. Phishing is the most prevalent entry form of a cyber incident, and in our busy lives, we can skip over the basic checks we can make to keep ourselves secure.

The people in your business are one of your greatest assets against an evolving cyber threat landscape  - giving them the tools and training to combat those threats will empower them, and secure your data.

 

Honesty and transparency

What it means: No jargon, no hidden fees, no confusing contracts that need a law degree to understand.

We'll tell you exactly what we're doing, why we're doing it, and what it'll cost. If something goes wrong, we'll tell you straight away and sort it out. If we don't know the answer to something, we'll say so rather than baffling you with technical nonsense.

Your business is too important for guesswork or corporate speak. You deserve to understand what's happening with your technology, and we're here to make sure you do.

Believing in what we offer

What it means: We only recommend services and solutions that we genuinely think will help your business.

If you don't need something, we won't try to sell it to you. If there's a simpler, cheaper solution that'll do the job, that's what we'll suggest. We'd rather build a long-term relationship based on trust than make a quick sale on something you don't actually need.

This isn't about being saints—it's about good business. Happy clients who trust us stick around, refer their mates, and make our business successful. Everyone wins.

Technology should be approachable

What it means: IT doesn't have to be intimidating, confusing, or something you dread dealing with.

We explain things in plain English, not three-letter acronyms that make you feel stupid. We design systems that actually make sense to the people using them. And we're always available to answer questions without making you feel like you're bothering us.

Your relationship with technology should make your working life easier and more enjoyable, not give you a headache. If our solutions aren't genuinely improving your day-to-day experience, we're not doing our job properly.

Protection, not panic

What it means: We keep your business secure without scaring you senseless about every possible cyber threat.

Yes, cyber security is important. No, you don't need to live in constant fear of hackers lurking behind every email. We'll implement proper protection, monitor for genuine threats, and keep you informed about what matters—without the doom-and-gloom headlines that keep you awake at night.

You should sleep well knowing your business is properly protected, not lie awake worrying about the latest scary story in the news. That's the difference between good security and security theatre.

These values shape everything we do.

From how we design our services to how we answer the phone when you call. They're not just marketing speak; they're the foundation of how we've built our business and our relationships with clients.


Want to see these values in action? We'd love to show you how our approach could work for your business.

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